MANA surged thanks to strong metaverse interest

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MANA price has risen 70% in the last two weeks, from a low of $1.70 on Jan. 22 to a daily high of $2.90 on Feb. 1, according to data from Cointelegraph Markets Pro and TradingView, as the broader crypto market has suffered under bearish pressure.

Decentraland (MANA), a virtual reality (VR) ecosystem based on the Ethereum network that allows users to produce, participate with, and monetize digital content across a variety of interactive experiences, is one project that is beginning to gain traction in its endeavor to bridge the old and new worlds.

The Metaverse and the integration of virtual reality change the way humans interact on a global scale.

Integration of real-world businesses into the Decentraland ecosystem, a growing ecosystem of celebrities and influencers who are leveraging the protocol, and user interface improvements that are helping to improve the overall user experience are three factors that point to a positive future for the Decentraland ecosystem.

As the Metaverse becomes a reality, merging the physical and virtual worlds is becoming increasingly popular among younger generations.

“If you create it, they will come,” says a famous phrase from the film Field of Dreams. It appears that this old adage is working for Decentraland, as prominent businesses are claiming virtual real estate.

As the popularity of non-fungible tokens (NFTs) soared in 2021, some of these digital treasures were auctioned off at prestigious auction houses such as Sotheby’s, fetching millions of dollars.

By building a virtual auction house in Decentraland, Sotheby’s has become a fixture in the digital crypto ecosystem. Where they continue to remove the barrier between the physical and digital worlds.

As the Metaverse becomes a reality, businesses from all industries are following the trend to stay relevant with younger generations.


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